Social media can be a minefield for brands. Direct contact with the public can be frightening and, when you add into the mix over complicated language and terminology that marketers use to make a simple prospect seem daunting, terrifying!
Social media is just that – social. If you want to communicate to your customers and prospective consumers in a friendly way, that involves feedback and interaction, then you need to use platforms such as Facebook, Twitter and Instagram. We can guide you through best practices, define your tone of voice and, most importantly, we can identify and target your audience. Once we have that, we then go about creating original content that will attract and engage with your prospective customers. That is successful social media comms.
We work closely with our clients to build a social media presence for their brands. Whether your goal is to build brand awareness, increase web traffic or drive sales, we can devise a strategy that will target your business objectives and result in that all important return on investment.
- Define your business objectives and KPIs within your social strategy.
- Devise a social strategy that is in-line with your business objectives.
- Create a tone-of-voice for each social platform
- Content Creation & Distribution
- Lead Generation & Community Development
- Follower analysis for focused content creation
- Competitor Analysis
For more information on our Social Media services, please get in touch.